milestonepress.com.au

September 13, 2007

We’ve finally started!

Filed under: history — admin @ 5:33 am
Milestone Press started because Annabel had experience in publishing and printing, and I had the start up capital and the time. Thanks to my employer offshoring to Manila I was suddenly asset rich and time rich! (not so much anymore…!)
Annabel had given my sister a lovely baby record book, which is no longer printed. The best she could find for me back in 2001 was one with Winnie The Pooh pictures and quotations. No offence Winnie, but it wasn’t my style. So Annabel and I began this mini obsession with finding the perfect baby book, and joking that we should make one ourselves. At this time, my fantastic two day a week job at Citibank was being wound up. I couldn’t imagine where I would find another part time job in my skill set that was a five minute drive from my home in suburbia - so decided to work for the best known employer in the world - ME (and Annabel but she lives 1600km away).
We purchased or borrowed every baby record book we could. To this day, Amazon still sends me those “Amazon recommends ” emails. We analysed what we liked and disliked, we asked focus groups about their preferences. So the final result is A Book About Me. We have such amazing feedback ever since. It makes our day when someone sends a random email to say how much they love using it. My son turns 6 next month, and he loves looking through his Winnie the Pooh book (I promise to have transferred to A Book About Me before he is 12) and laughing at photos and asking questions. So many happy memories!

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